DRESSUP ONLINE STORE
[E-COMMERCE] [NEWSLETTERS] [WEB] [SOCIAL MEDIA]
DressUp is an online women’s clothing department store, which offers a pleasant change from the mall for shopping. Do you believe that buying clothing online can be a convenient and enjoyable? DressUp believes that and is fully committed to provide women with the best experience of buying clothes and accessoires on the internet.
DressUp wanted to raise the bar in online shopping. Centered only to womens clothes, DressUp took the challenge to create most friendly online store in the region with biggest variety of clothes to choose from. The web site had to be easily managed and mirror the same positive energy and user-friendliness as the whole customer service concept was.
The site is built on the most powerful e-commerce platform there is – Magento. The main focus was on usability strategy as well as the perfect funnel display so that the conversion rate would be as high as possible without massive marketing efforts. Besides web site, newsletter templates were created as well as the whole Social Media strategy was developed.